Project

Atyati

Web Digital Presence
Atyati Design
Category: User Experience
Client: Atyati Technologies
Industry: Fintech

Purpose

Revamp of the website which was outdated and to built a digital presence to enhance the brand and also reach potential customers and partners.

Convey business context as well as the capability of the organization, scale of operations grown significantly enough to be showcased. The old website did not match the scale and present of the company in the country.

Convey the organization value proposition to stakeholders as well as people interested in domain technology.
Atyati Screenshot

Defining the Solution

Identifying the most important stakeholders who will benefit and extend the brand positioning of the organization as a go to partner for last mile solutions.


  • Convey competence in domain, technology & operations to design & manage their financial inclusion projects
  • First level detail of technology platform & operational process
  • Demonstrate the ability to handle scale and the experience in building the operations grounds up

What we Did
  • Stakeholder interviews
  • Design thinking workshops
  • User Research
  • Ethnography
  • Data synthesis
  • Information architecture
  • Wire framing
  • Visual Layout
  • Development
  • UX writing
  • SEO
Atyati Platform


Impact of Design

Atyati has grown leaps and bound from 200 people to 800 people company in the last few years post an extensive research and UX revamp of the website.


Get in touch
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